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Sales and Marketing Director

Ref: 9220474

  • Highly Competitive
  • 16 Sep 2020
  • Dublin (Central)
  • Perm

Chief Marketing Officer | Technology | SME Brightwater Executive have been retained to appoint a Chief Marketing Officer for a growing SME Technology organization. This highly visible Chief Marketing Officer role will lead out all commercial and corporate marketing efforts, while working hand-in-hand with the Senior Leadership Team. Responsibilities • Develop, coordinate, manage all aspects of Marketing for all client portfolios and internal organisation strategy. • Work in partnership with the CEO, existing C-Suite team and marketing personnel in establishing their brand strategy, vision and direction. • Lead the strategic development of marketing plans, and support the development of marketing tactics, that drive traffic, sales, and brand awareness throughout all channels (trade, online, social media, advertising, PR) • Manage all online presence and media, including third party e-commerce vendors. • Tailor marketing plans to meet sales channel needs, projects and revenue targets. • Be the brand champion on the team understanding and communicating priorities, changes and ensuring all customer touch-points don’t stray from core guidelines. Key Qualifications • 10+ years’ experience in a Head of Marketing role; previous experience in the SME and technology sectors • Bachelor’s degree in marketing, advertising. MBA preferred • Substantial brand marketing experience within a corporate tech environment • Ability to speak directly to market, driving campaigns and lead generation • Must have demonstrative experience managing online, social media, and third party e-commerce. • Highly organized, creative and positive motivational leader. For more details, please contact Anne Marie Walsh on 01 662 1000 or A.Walsh@brightwater.ie