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Building an award winning team!

08 Dec 2017

Mark Byrne

Commercial Director at Brightwater Mark Byrne discusses what winning Best in Practice Sales & Marketing at the NRF awards means to him.

Friday 1st December began like any other day. A team meeting to discuss the month ahead and any difficult recruitment assignments and straight onto the phone arranging interviews, talking with clients about our 2018 Salary Survey, preparing candidates for interview. Just the general humdrum of everyday life in recruitment.

Friday night was something special though – that’s when all the hard work, failures and successes, frustrations and triumphs suddenly became worth it. At the National Recruitment Federation Awards 2017, our team won Best in Practice – Sales & Marketing. We’ve worked so hard all year on behalf of our clients and candidates on individual assignments and large scale volume campaigns so it’s a joy to see all our efforts rewarded especially in an industry of peers who understand just how hard the job can be.

How did we get to be an award winning Sales & Marketing recruitment team?

Our team has been extraordinarily busy this year. We’ve taken on new consultants, won new clients and found new ways of attracting candidates. We’ve worked tirelessly with our internal marketing department, brainstorming on media campaigns that will get our message across in a creative manner whilst still adhering to our clients’ corporate brand guidelines. We’ve attended conferences to gain knowledge and to network. We’ve gone to seminars to absorb new sales techniques and learn about new technologies. And then we’ve woken up the next day to do it all over again!

So much has changed in the market and as recruiters, we have to keep up with all of the changes in order to provide the best service. We also have to ensure that our clients are aware of what’s going on in the market, advise on any shortages of particular skill sets and how salaries have changed for example. Digital marketing once considered a niche skill, is now an integral part of any campaign and marketing professionals are expected to have digital knowledge in abundance. Sales professionals at all levels are also expected to take on new technologies and adapt quickly to rapidly changing consumer markets. As recruiters, we are expected to advise them on all aspects of roles, sometimes roles that transform into something else during the interview process. Of all sectors, sales & marketing is the one area where change is ever constant. It is part of the reason why I like it so much and why I love leading a team who value creativity, proactivity and professionalism above all else. 

For any further details on the event, or about current and future opportunities available within Sales and Marketing which may be of interest contact me on 01 662 1000 or email m.byrne@brightwater.ie.